Senior Digital Communications Officer

Rio de Janeiro, Brazil
[Closing date: 3 February 2019
]

 

Drugs for Neglected Diseases initiative (DNDi) is a collaborative, patients’ needs-driven, non-profit drug research and development (R&D) organization that is developing new treatments for Neglected Diseases (www.dndi.org)

After 15 years of sustained growth, DNDi has built a team of approximately 200 full-time employees working across nine offices (Geneva, Rio de Janeiro, Kinshasa, Nairobi, New Delhi, Kuala Lumpur, New York, Tokyo, and Cape Town).

The DNDi Latin America office was opened in 2004. With the primary aim to support regional R&D activities for Chagas disease and leishmaniasis, along with activities in hepatitis C, the Latin American office also undertakes advocacy and communications activities to increase neglected diseases awareness in the region. It also leads capacity building projects through multi-country research platforms

The External Affairs Departments aims to design, implement, and evaluate Policy, Advocacy, Communications, and Fundraising strategies.

The Communications team ensures wide, timely, and strategic dissemination of information on DNDi and research in the field of neglected diseases. Target audiences include national and international political leaders; the scientific community; the pharmaceutical and biotechnology industries; donor countries and organizations; civil society organisations; and the media.

 

Purpose of the position

In collaboration with Communications Coordinator in Rio and digital communications colleagues from the global Communications team, the Senior Digital Communications Officer is responsible for developing and delivering an integrated digital communications strategy for DNDi Latin America, aligned with the Communications annual plan and with the global social media strategy.

 

Specific job responsibilities

Digital communications strategy

  • Develop a digital communications strategy for DNDi Latin America, in alignment with the global digital strategy, taking into account regional and global objectives and priority countries/audiences
  • Update and adjust strategy based on evidence and learning in order to maximise reach and engagement
  • Collaborate with global digital team in updating/adjusting global social media strategy, as needed
  • Collaborate in the management of digital channels lead by Global teams in order to maximise their potential to build audiences and engagement in the region and achieve DNDi Latin America goals
  • Stay abreast of digital trends and learns from other experts and organisations to bring new ideas and improve results

Channel management

Social media
  • Manage the daily operations of social media channels led by DNDi Latin America, including sourcing, producing, adapting, disseminating content aligned with the messages and priorities of DNDi Latin America Communications
  • Collaborate with global team to ensure global channels deliver for the region
  • Plan and manage campaigns targeting key audiences in the region
  • Identify needs and opportunities to communicate relevant and engaging content to regional audiences
  • Responsible for community management on Latin America managed channels and supports community management on global channels as required
  • Follow and engage with influencers in the region to maximise reach and engagement with DNDi’s content
Website
  • Keep website content updated with the support of Corporate Communications Officer and other teams as needed
  • Ensure content for website is produced according to best practices for SEO
  • Ensure regional website follows global website and corporate guidelines
  • Provide regional content/information to global website as needed
Email communications
  • Manage the DNDi Latin America leads database, including lead generation and management strategy
  • Liaise with other regional staff to identify needs and opportunities for stakeholder engagement through email communications
  • Develop audience journeys to increase relevance of DNDi’s email communications to stakeholders and key audiences in the region
  • Develop a test and learn approach to email communications in order to improve performance
  • Produce or commission content and manages tools used to record data and send emails.

Digital content

  • In liaison with Communications colleagues, suggest and produce content on a regular basis to feed all digital channels in line with agreed messages and priorities
  • Commission/outsource content when needed, particularly for larger Communications projects
  • Follow and champion global content production guidelines
  • Ensure digital content is produced in all relevant languages
  • Manage sign-off content for digital channels with relevant stakeholders
  • Identify relevant content by third-party that can be shared by DNDi

Monitoring and reporting

  • Responsible for monitoring and reporting of regional digital channels and region-specific initiatives
  • Shares learning with Latin America and global teams through regular reports or other appropriate means on a regular basis
  • Champion a culture of testing and learning and provides evidence to support management in decision-making

Project management

  • Manage digital communications projects in DNDi Latin America office as needed
  • When outsourcing digital communications work, manage all aspects of relationship with service provider

Additional/specific/projects responsibilities

  • Contribute to global digital projects as appropriate/needed, including trialing/piloting new digital tools adopted at global level
  • Work as DNDi Latin America office focal point for Digital Asset Management system, undertaking and providing training as needed and holding team accountable for best use of tool.
  • Provide general support to Communications team as needed

 

Job requirements

Skills and attributes

  • Ability to use initiative, prioritize, multi-task, and work well under pressure to meet deadlines
  • Clear and systematic thinking that demonstrates good judgment and problem solving competencies
  • Strategic thinking
  • Very good communication skills in multicultural, multi-lingual environments
  • Ability to work effectively as part of a multicultural team
  • Well organized and structured
  • Very good analytical skills
  • Ability to contribute to the project delivery under minimum supervision
  • Ability to manage middle sized projects with budget management under supervision
  • Provide specialist services to operational line or project team
  • Ability to solve non-routine problems on a case by case/project basis
  • Has certain autonomy for taking actions and decisions
  • Ability to interact with external stakeholders
  • Ability to be the focal point/manager for consultants
  • Ability to supervise at a smaller level

Technical skills

  • Very good knowledge of the digital communications landscape and trends
  • Knowledge of social media campaigns
  • Technical knowledge of digital communications channels
  • Creative skills and ability to produce simple digital assets
  • Knowledge of and familiarity with analytics tools such as google analytics, Facebook insights, sprout social, etc.
  • Understanding of digital metrics and ability translate analysis into learning and best practice

Experience

  • Solid experience on digital communications, preferably as part of a communications team
  • Experience in developing and implementing digital communications strategy
  • Minimum of 3 years of work experience in the area of digital communications
  • Minimum 6 years’ relevant experience in which at least 3 years at Officer level or equivalent

Education

  • Graduate or post graduate degree in communications, marketing, or other related area

Other requirements

  • Native proficiency in Portuguese or Spanish.
  • Fluency in the other (Spanish or Portuguese) desirable.
  • Ability to communicate in English

 

Reporting line

  • S/he reports to the Communications Coordinator

 

Interactions

  • While part of the Communications team in Rio, the Senior Digital Communications Officer is also a member of the Global Digital team, with a functionally line to the Digital Communications Manager in Geneva
  • Collaborators, counterparts, and service providers are mainly in the functional area in and outside DNDi to get information, guidance, and feedback or to enlist cooperation. Work on the organization of representation of DNDi at smaller events and with external stakeholders of same equivalent level

 

Other information

  • Status: full time – permanent role

 

To apply

  • Deadline for application: Accepting applications until 3 February 2019
  • Only shortlisted candidates will be contacted